• Platform
    • Channels
    • Mobile & Web Push
    • Mobile In-App
    • Web Pop-Ups.
    • E-mail
    • SMS
    • Feedback Button
    • Products
    • Web Personalization
    • Mobile A/B Testing
    • Marketing Automation
    • Data & Analytics
    • Surveys & Feedback​
    • Funnels
      Channels
      Web Push
      Mobile & Web Push
      Mobile In-App
      Mobile In-App
      Web Pop-Ups
      Web Pop-Ups
      E-mail
      E-mail
      SMS
      SMS
      feedback icon
      Feedback Button
      Products
      Web Personalization
      Web Personalization

      Deliver personalized web experiences

      mobile_ab
      Mobile A/B Testing

      Optimize app and user experience

      funnel_icon
      Funnels

      Analyze user paths

      Marketing Automation
      Marketing Automation

      Automation across all channels

      Data & Analytics
      Data & Analytics

      Easily track performance

      Surveys & Feedback​
      Surveys & Feedback​

      Collect insights from users

  • Industries
    • Media and Entertainmenta
      media_icon
      Media and Entertainment
      fintech
      Banking and Finance
  • Company
    • About Us
    • Contact Us
    • Netmera Careers
      about_us
      About Us
      contact
      Contact Us
      career
      Careers
  • Resources
    • Blog
    • Glossary
    • Resources
    • Case Studies
    • News
      blog
      Blog
      glossary
      Glossary
      resources
      Resources
      success-stories
      Success Stories
      news
      News
  • Platform
    • Channels
    • Mobile & Web Push
    • Mobile In-App
    • Web Pop-Ups.
    • E-mail
    • SMS
    • Feedback Button
    • Products
    • Web Personalization
    • Mobile A/B Testing
    • Marketing Automation
    • Data & Analytics
    • Surveys & Feedback​
    • Funnels
      Channels
      Web Push
      Mobile & Web Push
      Mobile In-App
      Mobile In-App
      Web Pop-Ups
      Web Pop-Ups
      E-mail
      E-mail
      SMS
      SMS
      feedback icon
      Feedback Button
      Products
      Web Personalization
      Web Personalization

      Deliver personalized web experiences

      mobile_ab
      Mobile A/B Testing

      Optimize app and user experience

      funnel_icon
      Funnels

      Analyze user paths

      Marketing Automation
      Marketing Automation

      Automation across all channels

      Data & Analytics
      Data & Analytics

      Easily track performance

      Surveys & Feedback​
      Surveys & Feedback​

      Collect insights from users

  • Industries
    • Media and Entertainmenta
      media_icon
      Media and Entertainment
      fintech
      Banking and Finance
  • Company
    • About Us
    • Contact Us
    • Netmera Careers
      about_us
      About Us
      contact
      Contact Us
      career
      Careers
  • Resources
    • Blog
    • Glossary
    • Resources
    • Case Studies
    • News
      blog
      Blog
      glossary
      Glossary
      resources
      Resources
      success-stories
      Success Stories
      news
      News
netmera_logo-1-1-1
  • Platform
    • Channels
    • Mobile & Web Push
    • Mobile In-App
    • Web Pop-Ups.
    • E-mail
    • SMS
    • Feedback Button
    • Products
    • Web Personalization
    • Mobile A/B Testing
    • Marketing Automation
    • Data & Analytics
    • Surveys & Feedback​
    • Funnels
      Channels
      Web Push
      Mobile & Web Push
      Mobile In-App
      Mobile In-App
      Web Pop-Ups
      Web Pop-Ups
      E-mail
      E-mail
      SMS
      SMS
      feedback icon
      Feedback Button
      Products
      Web Personalization
      Web Personalization

      Deliver personalized web experiences

      mobile_ab
      Mobile A/B Testing

      Optimize app and user experience

      funnel_icon
      Funnels

      Analyze user paths

      Marketing Automation
      Marketing Automation

      Automation across all channels

      Data & Analytics
      Data & Analytics

      Easily track performance

      Surveys & Feedback​
      Surveys & Feedback​

      Collect insights from users

  • Industries
    • Media and Entertainmenta
      media_icon
      Media and Entertainment
      fintech
      Banking and Finance
  • Company
    • About Us
    • Contact Us
    • Netmera Careers
      about_us
      About Us
      contact
      Contact Us
      career
      Careers
  • Resources
    • Blog
    • Glossary
    • Resources
    • Case Studies
    • News
      blog
      Blog
      glossary
      Glossary
      resources
      Resources
      success-stories
      Success Stories
      news
      News
Login
Get a Demo

Conversion Rate

Conversion rate is the ratio obtained by dividing the total number of conversions by the total number of visitors. It is a metric that provides the measurement of the total process from pre-sale to closing of the sale.

It represents the percentage of website or marketing campaign visitors who completed a desired action, such as making a purchase, filling out a form, subscribing to a newsletter, etc. It is a key metric used in digital marketing and e-commerce to measure the effectiveness of a website or campaign in converting visitors into customers.

A high conversion rate indicates that a higher percentage of visitors are taking the desired action, while a low conversion rate indicates that fewer visitors are completing the desired action. 

How to increase conversion rates?

  1. Improve user experience: A website that is easy to navigate, loads quickly, and is visually appealing can improve the user experience and encourage visitors to stay longer and engage with your content.
  2. Optimize landing pages: Make sure your landing pages are optimized for the specific audience you’re targeting and include clear calls to action that encourage visitors to take action.
  3. Use social proof: Social proof, such as customer reviews, testimonials, and trust badges, can increase visitors’ trust in your brand and encourage them to take action.
  4. Create better content: Create content that speaks to your audience’s pain points and provides value. This can include blog posts, videos, and other types of content that educate and inform visitors.
  5. Offer incentives: Such as discounts, free trials, and free shipping can encourage visitors to take action and make a purchase.
  6. Use targeted advertising: Targeted advertising can help you reach the right audience and increase the likelihood of conversions.
  7. Simplify the checkout process: Make the checkout process as simple and streamlined as possible, with clear instructions and easy-to-use forms.

Subscribe to our newsletter

    Platform

    • Mobile Engagement
    • Data & Analytics
    • Marketing Automation
    • Web Engagement

    Channels

    • Mobile & Web Push
    • In-App
    • E-mail
    • SMS

    Company

    • About Us
    • Contact Us
    • Open Positions
    • Customer Referral Program

    Policies

    • Privacy Policy
    • GDPR

    © 2021 — Netmera. All Rights Reserved.

    Linkedin-in Twitter Facebook-f
    Linkedin-in Twitter Facebook-f
    Linkedin-in Twitter Facebook-f