Build Your Marketing Strategy with a Customer Data Platform

Collect and unify customer data from various touchpoints. Fully control and standartize the data you have at Netmera. Leverage CDP to seamlessly analyze and utilize data. Personalize all marketing efforts, enhance customer engagement, and deliver more tailored experiences.

What is CDP (Customer Data Platform)?

A Customer Data Platform (CDP) is a software solution that collects, organizes, and analyzes customer data from various sources. It creates a unified and centralized customer database, allowing businesses to view their customers comprehensively across different channels and interactions.

Customer Data Enrichment

Secure Data Integration & Data Storage

Netmera CDP uses data from various sources, such as websites, mobile applications, CRM systems to create comprehensive customer data profiles or transfer email, GSM numbers, and attributes. This integration includes both online & offline interactions.

Unified Customer Profile

The data collected from various sources is organized into individual customer profiles, providing a unified and 360-degree view of each customer, including demographic information, purchase history, preferences, and behavior patterns.

Real-Time Customer Data Analytics & Insights

Harness and analyze customer data in real time, get invaluable insights into user behavior, preferences, and interactions. Ensure that customer profiles are constantly refreshed and reflect the latest interactions and transactions. Make data-driven decisions for a sustained success.

Segmentation and Targeting

You can segment customers based on various categories with Netmera. This segmentation allows businesses to create targeted marketing campaigns and personalized experiences for specific groups of customers using Netmera’s AI-based segmentation.

Privacy and Compliance

Netmera CDP prioritizes data privacy and compliance in its design. We are here to assist businesses in adhering to regulations such as GDPR and KVKK, ensuring responsible customer data handling. What important to us is your privacy.

Automated or Bulk Campaign Messaging

Reach a wide audience quickly and efficiently through various channels such as email, push notifications, in-app messages, or SMS. Leverage the power of Netmera CDP to utilize more relevant and timely marketing campaigns and improve customer engagement.

Create Unified Customer Profiles With Leveraging Data From Online and Offline Touchpoints

Gather data from all zero, first, and third-party data sources —websites, mobile applications, CRM systems, etc. Build in-depth customer profiles within an interconnected system using Netmera’s Web and Mobile SDKs.

Netmera CDP lets you combine event and profile data from online and offline sources through Web and Mobile SDKs and Rest API. Get real-time updates as your customers interact with your brand constantly and reflect the latest information.

Unified Profiles for Enhanced Personalization and Targeted Interactions

By providing a 360-degree view of each customer, Netmera gives you a centralized and comprehensive compilation of customer data from various sources and interactions. The goal is to create a cohesive view of each customer, allowing businesses better to understand customer preferences, behaviors, and needs.

This unified profile enables more personalized and targeted interactions, improving customer experiences and more effective marketing strategies.

Leverage Real-Time Data for Automated User Segmentation

Create any segment you’d like or benefit from automatically generated predictive segments likely to churn or convert by Netmera’s AI technology.

By leveraging unified customer profiles, we empower businesses to deliver personalized content and cross-channel recommendations tailored to each audience. Netmera’s improved algorithms help you create AI-based predictive segments to customize, arrange, and target your campaigns for specific audiences. With the creation of targeted marketing campaigns, businesses can boost engagement and increase revenue.

Transform Your Marketing Campaigns with Seamless User Creation and Personalization

Meet the targeted and efficient campaign management with Netmera CDP. Transform your approach to customer engagement by harnessing valuable data insights. Leverage the comprehensive customer data stored within the platform to personalize marketing messages, promotions, and content, resonating with individual preferences. Easily create segments based on complex user behaviors and user attributes.

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