Enable Auto-Tracking Smart Events
Revolutionize Your Data Collection
Netmera’s Autotracking captures every user interaction on your websites and mobile apps without the hassle of manual event coding. Instantly log actions like clicks, page views, and form submissions to understand user behavior.
Smart Tracking, Better Insights
Automated
Event
Detection
Real-Time
Data
Logging
Advanced
Analytics
Dive deep into user behavior with detailed reports that empower data-driven decisions.
Why Choose Netmera Autotracking?
Effortless Integration
Skip the manual coding—get started quickly with seamless integration that reduces time & effort!
Real-Time Insights
Collect and analyze user data instantly for faster, data-driven decisions.
Enhanced User Experience
Identify key interaction points and optimize user journeys for higher engagement and satisfaction.
Error-Free Data Collection
Minimize tracking errors with automated processes, ensuring consistent and accurate data.
Scalable Analytics
Easily adapt to growing data needs without additional setup as your business expands.
Autotracking Solutions for All Industries
Banking and Finance
Customer Journey Optimization
Challenge: A large bank wants to enhance the user experience across its digital platforms.
Solution:The bank can monitor customer interactions, such as login events, feature usages (e.g., fund transfers, bill payments, credit application, money transfer), and navigation patterns.
Benefit:The data collected allows the bank to identify bottlenecks in the user journey, optimize key features, and personalize offers, improving satisfaction and retention rates. This can increase cross-selling and upselling opportunities, leading to higher revenue and profitability.
E-commerce
Cart Abandonment Reduction
Challenge: An e-commerce company faces a high rate of cart abandonment and wants to reduce it.
Solution: The company automatically collects user behavior throughout the shopping process, including product views, time on product pages, and actions after adding items to the cart.
Benefit :The company can identify cart abandonment points and implement strategies like targeted e-mail reminders, personalized discounts, or a streamlined checkout process to encourage purchase completion.
Media & Entertainment
Content Consumption Analysis
Challenge: A streaming platform aims to enhance user engagement by understanding how viewers interact with content.
Solution: The platform automatically captures critical user interactions like video plays, pauses, stops, and completions; showing which shows are binge-watched, where users drop off, and the types of content that lead to re-subscriptions.
Benefit: These insights enable the platform to tailor content, create personalized playlists, and optimize recommendations, ultimately increasing viewer retention and satisfaction.
Travel and Hospitality
Personalized Travel Recommendations
Challenge: A travel agency offering online booking services wants to increase conversion rates by providing personalized travel recommendations.
Solution: By using Autotracking, the agency can track user interactions like separate search queries, screened destinations, and booking actions in details.
Benefit :This enables targeted promotions and recommendations, such as suggesting hotels in frequently searched destinations or offering discounts on similar trips, increasing engagement and bookings.
Retail
In-Store and Online Integration
Challenge: A retail chain with an online presence wants to create a seamless omnichannel experience for its customers to increase conversion on its shops.
Solution: The chain integrates Autotracking to automatically capture user interactions like product views, add-to-cart actions, and purchases, and sync with online and in-store data.
Benefit :The company can offer personalized promotions, such as sending discount codes to customers who browsed a product but didn’t purchase. This results in increased customer satisfaction and higher conversion rates for both the online and in-store channels.
